How we invest

Perhaps you’re here because you’re looking to raise money for your startup. So here’s what you should know.

Investment Focus

We invest in pre-seed, Seed, and Series A stage startups in FoodTech/AgTech on a global basis. We’re impact-focused and aim to advance an environmentally sustainable, nourishing food system — here’s why.

Our average ticket is $100K, and we’re typically the last money in (meaning we don’t lead rounds or negotiate terms; we come in when the lead investor is confirmed and terms are set).

How to get an investment from us

We’re a Syndicate, made up of 200+ members (angels and family offices). This means that the ultimate decision-makers in terms of making an investment are not the Syndicate Leads (the Partners running everything) but the individual members. The members are typically attracted by deals that send certain strong signals:

  1. Is a Tier 1 investor leading/co-leading the round? (This creates powerful social proof that mitigates the perceived risk)

  2. Has the startup got strong traction / growth metrics? (Revenue/ARR is more compelling than e.g. pilots, trials, and LOIs)

  3. Has the startup founder(-s) previously successfully started and exited companies? (e.g. through IPO or M&A)

What this means is that we tend to invest in startups where there’s already been a warm referral from a strong investor who wants us to join the round — or we invest in startups that we already know.

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Fundraising resources: